Rose Associates

August 31, 2017

Lottery opens for 74 affordable units at new Downtown Brooklyn rental, from $947/month

At the beginning of the year, Downtown Brooklyn's new 26-story rental tower at 210 Livingston Street, best known for having its own subway entrance, topped out, and it's now accepting applications for the 20 percent of units reserved as affordable housing. These 74 brand-new apartments are set aside for those earning 60 percent of the area median income and range from $947/month studios to $1,230/month two-bedrooms. In addition to the super-convenient location, all tenants will have access to an impressive suite of amenities (though many will require an additional fee), including a courtyard, 15th-floor landscaped terrace, roof deck with grills and a sun deck, lounge, game room, business center, laundry room, fitness center, and an underground parking garage.
Find out if you qualify

Affordable Housing

June 5, 2016

Art-Deco Masterpiece 70 Pine Street Opens, Offering Two Months Free Rent

By Ondel Hylton

It's not everyday that one has the chance to live in one of the world's finest skyscrapers. Details of The Pinnacle at The Woolworth Tower Residences have yet to be revealed, but for those of us still saving to buy a piece of history, the rentals at 70 Pine Street await. Soaring to a cloud-popping height of 66 stories and 952 feet, the building is essentially downtown's Empire State Building and was the world's third tallest building upon completion in 1932. Designed by Clinton & Russell, Holton & George for the utilities conglomerate Cities Service company (later known as CITGO), the tower was sold to the American International Group (AIG) in 1976, where they held their offices until the last recession. Breathing new life into the landmarked building, Rose Associates is re-conceiving the commercial icon into 644 rental apartments, a 137-room extended stay hotel, and 35,000 square feet of retail space. And for a limited time, Rose is offering two months free rent or one month free rent and paid broker's fee for newly-signed leases. The homes are divided into the city, tower, and penthouse collections and as we await construction to fully wrap up, 17 apartments are currently available throughout its mid-level city collection floors.
Find out more this way

January 24, 2016

Friedland Properties Finally Settles on Design of 2230 Broadway

By Heather Cooper Vivares

Foundation work continues apace on Friedland Properties' and Rose Associates' upcoming 72-unit apartment tower at the southeast corner of Broadway and West 80th Street. Tentatively addressed as 2230 Broadway, the building will rise 18 stories and 227 feet to its rooftop stair bulkhead. This stretch of Broadway on the Upper West Side enforces a 210-foot height cap (to its highest occupiable floor) to keep new developments in scale with their surrounding historic context. According to building permits, Stephen B. Jacobs Group are the architects. Evidently, the project has gone through several iterations of design, but it seems the team has settled on this recently posted conservative red brick building with a light stone base and cornice lines. The new rendering is also in line with DOB filings and an elevation posted at the construction site.
More on the building

October 13, 2015

252 East 57th Street Tops Off Construction Ten Years After Innovative Public-Private Partnership

By Ondel Hylton

Soaring more than 700 feet into the Midtown East skyline, World Wide Group and Rose Associate's 252 East 57th Street has officially topped out. Yes, it's hard being a stand-out skyscraper in Manhattan these days; some 30 years ago, the tower would have been the highest apartment tower in the city, just besting Trump Tower and Olympic Tower on Fifth Avenue. Today, the 57-story building is the shortest and eastern-most of six super-towers underway along the southern periphery of Central Park that have been raising average building heights and asking prices to new levels.
More details ahead

Rose Associates

Lottery opens for 74 affordable units at new Downtown Brooklyn rental, from $947/month

Art-Deco Masterpiece 70 Pine Street Opens, Offering Two Months Free Rent

Friedland Properties Finally Settles on Design of 2230 Broadway

252 East 57th Street Tops Off Construction Ten Years After Innovative Public-Private Partnership

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