Thanks to a new start-up, your Uber might be stocked with Skittles and Korean face masks
Photo via Cargo
A new start-up wants to convert your Uber or Lyft car into a 7-Eleven on wheels while benefitting drivers in the process. The company, called Cargo, sends drivers a box packed with snacks and amenities, like Pringles, earbuds and Advil to sell to riders. While some goodies are free, others like an iPhone charging cord will cost a few bucks, but passengers can easily pay on their phones, according to Forbes. Each time a passenger uses Cargo, even if it’s just for the free samples, drivers can earn money. According to the company, drivers can earn up to $300 per month, with most earning about $100 every month.
Cargo’s CEO Jeff Cripe, told Forbes the business is “essentially an in-car commerce platform.” He added, “It’s arm’s length convenience.” Brands pay Cargo to pack their giveaway items. Apparently, the free Korean sheet masks have been a big hit among riders.
By working with Uber, Cargo has access to trip data, letting them track the eating habits of their customers. For example, late night passengers might want junk food, while airport trips might require the car be stocked with chargers.
Cargo currently ships boxes to drivers only in New York City, Boston and Chicago, but are looking to expand. And the company’s expansion got easier on Monday after they announced it raised an additional $5.5 million, for a total funding of $7.3 million. Cripes said he expects 20,000 cars to have Cargo boxes by the end of the year.
[Via Forbes]
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