Burrow’s new modular couch is designed for millennials’ nomadic lifestyle
With moving frequently an assumed part of being a young adult today, furniture startup Burrow has released a new line of modular sofas that are easily assembled, affordable (prices range from $550 for a single chair to $1,150 for a four-seat couch), and can adapt to new spaces with pieces that can be tacked on or removed. The company also mixed the principals of two millennial-loved companies–Ikea’s flatpack approach to shipping and Casper matresses’ one-week free shipping and 100-day free return policy.
Burrow’s co-founders Stephen Kuhl and Kabeer Chopra first came up with the idea in the fall of 2015. In just a year, they’d already run the company through Silicon Valley’s startup accelerator Y Combinator, allowing them to secure 1,000 pre-orders during their beta launch.
Kuhl explains their approach: “Direct-to-consumer mattress companies did a lot of the legwork for us in educating consumers on how you can get such a large piece of furniture and get it in compact packaging. They’ve kind of set the standard.”
To that end, when ordering a Burrow sofa you can expect two to five boxes depending on the size of your couch. The furniture is then easy to put together following a basic assembly process using a series of alignment pins, latches, and levers.
The Mid-century modern design is available in five colors of chemical-free upholstery–crushed gravel, charcoal, beige, navy blue, and brick red. There are two armrest options, high and low, and the cushions (which are made from a high-density foam and are stain-resistant) are double sided, one smooth, the other tufted. In addition to all these aesthetic features, the couch also has the add-on option of a charging station including 2 USB ports and 3 AC outlets located at the bottom of the front of the sofa.
Check out the complete line of Burrow sofas here.
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