How to Fix the No-Cabs-at-4PM Problem; Exploring the ‘Other’ Murray Hill

• We’ve all been there; it’s 4:00pm and every single cab has its off-duty lights on. Here’s a statistical analysis of how to fix the problem. [I Quant NY]
• A photographer is on a mission to give the outer boroughs their fair share of exposure with a new exhibit at the New York Public Library called  “Outer Boroughs: New York Beyond Manhattan.” [NYO]
• Pentagram rebrands the New School with an algorithm-based typeface meant to convey the university’s design focus. [Fast Co. Design]
• Do you know about the “other” Murray Hill, a secretive little neighborhood in Queens? [Brownstoner Queens]
• This heat map of mobile operating systems in NYC shows that pretty much no one still uses a Blackberry. [Untapped]

Images: Taxis (L); Murray Hill, Queens (R)