New York designer will show her collection on Snapchat, not Fashion Week runway
New York-based fashion designer Misha Nonoo is giving away front row seats to her latest collection—and you don’t even have to leave the house. In fact, you don’t even have to leave bed, because this fashion show is happening on Snapchat. The womenswear designer made headlines when she opted out of a traditional show in lieu of Instagram reveal last September, releasing images of the spring-summer 2017 collection on her account for the first-ever “Insta-show” of its kind.
